King Billy Casino Affiliates

King Billy Affiliate Program Australia

The King Billy affiliate program allows Australian publishers, website owners, SEO teams and content creators to earn commission by referring new players to the casino. Joining is free, and approved affiliates receive tracked links, performance reports and access to revenue share, CPA or hybrid commission arrangements.

How to Join the King Billy Affiliate Program

Applications are managed through King Billy Partners. You do not necessarily need a traditional casino website to apply. The programme can work with publishers using websites, email campaigns, social media and other disclosed promotional channels.

Before starting, decide how you plan to reach Australian players. The application should accurately describe your channel, target audience and traffic source. Providing clear information makes it easier for the affiliate team to assess the account and recommend a suitable arrangement.

The basic application process is:

1. Open the King Billy Partners application area.
2. Enter accurate personal or company information.
3. Describe your website, social account, mailing list or other promotional channel.
4. Identify Australia and any other intended target markets.
5. Review and accept the affiliate agreement.
6. Submit the application for assessment.
7. Provide any requested verification documents.
8. Wait for the application decision by email.
9. Log in and identify which affiliate platform has been assigned to the account.
10. Obtain a programme-issued tracking link before publishing promotional content.

King Billy may request personal identification, corporate documents, proof of address or banking information. Keep the submitted details current, particularly the account holder’s name, address and payment information.

What to Do After Approval

Do not send traffic immediately after receiving account access. Complete the essential setup first:

• Confirm that your name or company details are correct.
• Check whether the account uses Income Access or Affilka.
• Review the agreed commission model.
• Add and verify the available payment details.
• Activate two-factor authentication if the account uses Affilka.
• Find the reporting dashboard.
• Generate an approved King Billy tracking link.
• Test that the link opens the correct destination.
• Confirm that your intended traffic source has been approved.

The programme’s links and creatives are designed to attribute registrations and qualifying customers to the correct affiliate account. Replacing, masking or manually rebuilding a tracking link can interfere with attribution.

Choose the Right Commission Model

King Billy Partners supports revenue share, CPA and hybrid agreements. The best option depends on how your Australian traffic behaves, how quickly you want to monetise it and whether referred players remain active after registration.

The public progressive revenue-share plan reaches up to 50%. That figure is a maximum rather than an automatic rate for every account. The applicable percentage and any CPA component are determined by the commission structure agreed for the affiliate.

Revenue Share

Revenue share connects earnings to the activity of referred customers. Instead of receiving a single payment for acquisition, the affiliate receives an agreed percentage of qualifying Net Gaming Revenue.

King Billy calculates Net Gaming Revenue as:

Net Gaming Revenue = bets − winnings − bonuses − chargebacks

Revenue-share commission is then calculated as:

Commission = (Net Gaming Revenue − 35% administration fee) × agreed commission percentage

The administration fee covers payment-system and game-provider costs. This distinction matters because the headline commission percentage is not applied directly to deposits, stakes or gross player losses.

For example, suppose referred customers produce €1,000 in Net Gaming Revenue and the affiliate has an agreed 50% rate. The 35% administration fee equals €350, leaving €650 for the commission calculation. Applying the 50% rate would produce €325 in commission. This is a calculation example, not a forecast of earnings.

CPA and Hybrid Arrangements

CPA provides a fixed amount for each customer who satisfies the applicable qualification rules. A registration alone is not necessarily enough. The customer must be new, properly tracked and meet the depositing requirements attached to the agreement.

A hybrid arrangement combines part of the CPA payment with recurring revenue share. It can suit affiliates that want an initial return from acquisition while retaining some exposure to longer-term customer activity.

Exact CPA values and hybrid proportions are set within the individual affiliate agreement. Confirm the qualification criteria before launching paid or high-volume campaigns, including the required traffic source and the period in which a referred player must complete a qualifying deposit.

Set Up Tracking and Performance Reports

Affiliate tracking connects a visitor’s journey with your account. Always generate the link inside the programme interface and use the destination approved for the campaign. This is especially important when promoting several King Billy features or landing pages.

A practical link setup process is:

1. Select the King Billy campaign or approved destination.
2. Generate the corresponding affiliate link.
3. Add any available campaign identifier needed for your own reporting.
4. Place the link in relevant Australian-facing content.
5. Open the published link in a clean browser session.
6. Confirm that it reaches the intended King Billy page.
7. Check the reporting area after initial test or live traffic begins.

Avoid disguising the source of visitors. The affiliate terms require transparent, approved traffic and prohibit link masking.

What to Monitor

The Reports area allows affiliates to review performance and earnings. Use it to compare individual campaigns instead of relying only on total traffic.

Important metrics include:

• Clicks sent through each tracking link
• Registrations attributed to the account
• New depositing customers
• Qualifying and non-qualifying acquisitions
• Net Gaming Revenue
• Commission generated
• Payment status
• Performance by campaign or tracking identifier

A large number of clicks with few attributed registrations can indicate a link-placement or audience mismatch. Registrations without qualifying customers may mean users have not completed the required deposit activity or do not satisfy the conditions of the agreed commission model.

Income Access and Affilka

King Billy Partners uses both Income Access and Affilka. The platform assigned to your account affects reporting, payment setup and the withdrawal process.

Income Access provides performance reporting and supports server-to-server sales data. Payment preferences for supported automatic payouts are managed through the account settings.

Affilka includes an affiliate wallet from which available commission can be withdrawn. Two-factor authentication must be enabled before the first withdrawal. If an affiliate uses both platforms, earnings and invoices must be handled separately for each one.

Promote King Billy to Australian Players

Australia is an accepted King Billy market, and AUD is supported by the casino. Australian affiliate content should therefore address the decisions local users make before registering rather than relying on generic promotional copy.

Useful content can cover:

• How the King Billy registration process works
• Available casino games and live titles
• Current bonuses and their conditions
• AUD account use
• Deposit and withdrawal navigation
• Mobile access
• Account verification
• Responsible play tools
• Common login or account problems

Keep promotional information current. If a bonus, game selection or payment option changes, update the relevant page instead of leaving an outdated claim attached to an active affiliate link.

Suitable Promotional Channels

A website is not compulsory, but every traffic source should be disclosed during registration and used in line with the approved arrangement.

Content should make clear what the user will find after following the link. Avoid vague buttons or unrelated landing pages that create a mismatch between the article and the destination.

Restricted Traffic and Promotion Methods

Branded traffic requires prior consent. This includes using the King Billy name in paid-search bidding, domain names or related promotional activity. Customers obtained through unapproved branded keywords may not qualify for normal commission treatment.

Affiliates should also avoid:

• Self-referrals or registrations made through friends, employees or relatives
• Artificial clicks, registrations or deposits
• Incentivised traffic that has not been approved
• Bonus abuse or fraudulent acquisition
• Hidden or masked traffic sources
• Unapproved use of King Billy branding
• Misleading pages that resemble an official King Billy website
• Promotional content aimed at underage audiences
• Placement on unsuitable or unrelated websites

Use the approved affiliate link and promotional materials. If a new acquisition channel differs from the one described in the application, confirm it with the affiliate manager before sending traffic.

How King Billy Affiliate Payments Work

Commission is calculated at the end of each month and paid for the previous qualifying period. The affiliate must submit an invoice by the 15th to remain within the current payment cycle. Payments are scheduled by the 25th.

If the invoice reaches the finance team after the monthly deadline, payment is moved to the following month. This makes invoicing part of the earning process, not merely an administrative formality.

A reliable monthly workflow is:

1. Review the previous month’s reports.
2. Check qualifying customers, Net Gaming Revenue and commission.
3. Raise any reporting discrepancy promptly.
4. Prepare an invoice for the confirmed balance.
5. Use a separate invoice for each platform when both Income Access and Affilka are involved.
6. Submit the invoice by the 15th.
7. Check that payment and account details remain current.
8. Monitor the payment status through the relevant platform.

Payment Methods and Thresholds

The available withdrawal route depends on the affiliate platform and account configuration.

Affiliate e-wallet transfers are limited to €1,000 or the BTC equivalent per transaction. If earnings remain below the applicable minimum, the balance stays in the account until it reaches the payment threshold.

Income Access users can configure bank wire or Skrill preferences in their payment settings. Affilka users select an available method from the affiliate wallet after activating two-factor authentication.

Fix Tracking and Commission Problems

Most attribution problems can be narrowed down by checking the link, traffic source and qualification rules in that order. Save the tracking link, campaign identifier and publication location for every campaign so you can identify where a discrepancy began.

A Registration Is Missing From Reports

Check whether:

• The visitor used the correct programme-issued link.
• The link was copied in full.
• A redirect or link-management tool altered the tracking parameters.
• The selected campaign was active.
• The traffic came from an approved source.
• The registration was genuinely new.
• The reporting date range covers the correct period.

If the problem continues, provide the affiliate manager with the campaign identifier, link used, traffic source and approximate event time. Do not send personal player information through an unsecured channel.

Registrations Are Not Producing Commission

A registered account and a commission-qualified customer are different things. Depending on the agreement, the customer may need to become a valid first-time depositor and complete that action within the applicable qualification period.

Commission will not normally be generated by duplicate accounts, self-referrals, fraudulent activity, motivated traffic or customers who do not meet the relevant CPA conditions. The default commission structure also requires at least one first-time depositor during the month before a payout is triggered.

For CPA and the CPA component of a hybrid arrangement, depositing activity must take place within the qualification window specified by the programme. SEO traffic receives a longer published window than other traffic types, so classify campaigns accurately when setting up the account.

A Tracking Link Has Become Inactive

A CPA, revenue-share or hybrid link that produces no valid new depositing customers for 30 days can become inactive. Check the campaign status before publishing an older link or restarting a paused promotion.

An affiliate account is considered inactive after six consecutive months without a new depositing customer. Inactive partners can be moved to default commission terms. When activity resumes, the affiliate can ask the account manager to review the commission arrangement.

A Payment Has Not Arrived

Before escalating a payment issue, confirm that:

• The balance reached the applicable threshold.
• The invoice was submitted by the 15th.
• The invoice covers the correct qualifying period.
• Separate invoices were provided for Income Access and Affilka earnings.
• The payment information is complete and current.
• Two-factor authentication is active for an Affilka withdrawal.
• The withdrawal was requested through the correct platform.
• No correction or reporting query remains open.

If the reported balance looks incorrect, contact the affiliate team within 14 calendar days and clearly explain the disagreement. Include the affected period, campaign information and relevant report data.

Pre-Launch Checklist for Australian Affiliates

Before directing Australian traffic to King Billy, confirm each item below:

• The affiliate application has been approved.
• Personal or company verification is complete.
• Australia is included in the campaign plan.
• The traffic source has been disclosed and approved.
• The commission model and qualification rules are understood.
• The assigned platform has been identified.
• Payment details have been added.
• Two-factor authentication is active where required.
• The affiliate link was generated inside the account.
• The destination page matches the surrounding content.
• Campaign identifiers are ready for reporting.
• Brand bidding or branded domain use has not been started without consent.
• The monthly invoice process has been recorded.
• The tracking link has been tested before publication.

Once these checks are complete, publish the relevant Australian-facing content, send a controlled amount of initial traffic and review the first reporting data before expanding the campaign.